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Boy Smells

Los Angeles, United States



Cruelty Free - No animals were tested in the making of these products


Clean - Clean beauty = fully transparent labels.


Sustainable - Socially, ethically responsible, planet-friendly alternatives

Whether you currently have one or not, there’s no denying that we’re living in the age of the side hustle. There are few people better equipped to exalt the merits of such a risk than David Kien and Matthew Herman, the co-founders and designers of Instagram candle fave Boy Smells. The brand and its founders are equal parts clever and introspective. They tell us “It’s poking fun at assigning scent or colour to gender. You know, it’s called Boy Smells and it’s in a pink box. So, we thought it’d be fun to give permission for everyone to enjoy whatever scents they like across the spectrum of masculine to feminine”.

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Both Matthew and David left their respective corners of the fashion industry - the former a designer at Nasty Gal and the latter in production at Elder Statesman - in 2014 to pursue their shared hobby full-time. It is still to this day run from the basement of their LA home. Ultimately, they’re about bringing to life our core mission at bYouty - to disrupt the limited, binary-based labels in today’s personal care market.

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Amazing fruity and floral scent but never overpowering, perfect for summer evenings! This is my second boy smells candle and they don’t disappoint - I'm in love.


Boy smells is that brand that once you've got one you need the full collection. I love that they are blend of coconut and beeswax, not paraffin wax. It burns well and the scent fills the room real quick - delicious.


Every lounge room around the world needs a Boy Smells candle burning in it.


I love the range so much but this is an absolute favourite; it gives off such a cosy and homely feeling. I would definitely recommend! It burns for ages too!


Love the scent of flowers and can really smell the magnolia and tuberose but not so much the geranium. Another great scent by Boy Smells.


My new addiction


This smells exactly as described - like a fireplace. The smell lingers and is subtle but makes the entire room smell incredible, I'm addicted.


Treated myself to this after seeing Sali Hughes recommend it. It smells divine - fresh and summery. Huge yes from me.


You don’t quite know if you’re going to love a candle bought online but I’m so glad I bought this! It has such a beautiful smokey, woody smell with slight sweet spiciness to it - new fav brand.


Augustinus Bader -
‘The Cream’

Join our waiting list to be one of the first to get your hands on this beautiful product