DROPPING - JANUARY 2021
Augustinus Bader -
‘The Cream’
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London, United Kingdom
Cruelty Free - No animals were tested in the making of these products
Vegan - No animal-derived ingredients in these products
Clean - Clean beauty = fully transparent labels.
Organic - No GMOs in these organic products
Sustainable - Socially, ethically responsible, planet-friendly alternatives
In 2015, Anna and her brother Will had a light bulb moment when they stopped and looked at the amount of coffee grounds they were throwing away each morning. “We spoke to local cafés and businesses and quickly established that tonnes of coffee grounds were ending up in landfill. Aware of the amazing benefits coffee has on the skin, we decided to create UpCircle”. The UpCircle team currently collect 350kg of fresh coffee grounds each day from more than 100 partners across London and turn them into handmade scrubs and serums. “To give you an example, the leftover grounds of three espressos go into making one of our facial scrubs,” they explain. “In our soap bars we use residual chai tea spices that smell amazing as the core natural fragrance".
Read MoreAs a child Anna dreamed of being a makeup artist, and although it never came to pass she’s still working in the industry. “I am someone who has always cared about sustainability and my impact on the planet” she explains. “I think that the beauty industry has a pretty bad reputation regarding its environmental impact. I wanted to create a brand that would help to shake off that reputation”. Anna and Will estimate that over the next five years they’ll save 1,000 tonnes of coffee from landfills. Keep in mind that’s only one of the ingredients they use – talk about making an impact!
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