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London, United Kingdom



Cruelty Free


Cruelty Free - No animals were tested in the making of these products



Vegan - No animal-derived ingredients in these products



Clean - Clean beauty = fully transparent labels.



Organic - No GMOs in these organic products



Sustainable - Socially, ethically responsible, planet-friendly alternatives

Brand Founder

In 2015, Anna and her brother Will had a light bulb moment when they stopped and looked at the amount of coffee grounds they were throwing away each morning. “We spoke to local cafés and businesses and quickly established that tonnes of coffee grounds were ending up in landfill. Aware of the amazing benefits coffee has on the skin, we decided to create UpCircle”. The UpCircle team currently collect 350kg of fresh coffee grounds each day from more than 100 partners across London and turn them into handmade scrubs and serums. “To give you an example, the leftover grounds of three espressos go into making one of our facial scrubs,” they explain. “In our soap bars we use residual chai tea spices that smell amazing as the core natural fragrance".

Read More

As a child Anna dreamed of being a makeup artist, and although it never came to pass she’s still working in the industry. “I am someone who has always cared about sustainability and my impact on the planet” she explains. “I think that the beauty industry has a pretty bad reputation regarding its environmental impact. I wanted to create a brand that would help to shake off that reputation”. Anna and Will estimate that over the next five years they’ll save 1,000 tonnes of coffee from landfills. Keep in mind that’s only one of the ingredients they use – talk about making an impact!

Brand Founder Read Less

What We Love

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Skin Concern


Mrs W.

A body scrub that not only smells divine but is actually a fantastic exfoliant that leaves skin oh so soft . The oils in this are lovely. Best ever scrub I have used and will never try anything else in future

Annie M.

Fabulous product! Lovely scent and Fabulous product! Lovely scent and texture, you only need a bit of it to work. Skin feels and looks lovely after using it

Kirsten H.

Great cotton buds. Good quality and love they are made of bamboo. Total eco-friendly win, amen for reducing plastic waste in the world!

Tiffany W.

Great product!! Love love love. I have very sensitive skin and struggle to find products that do not contain lots of nasty harmful ingredients. This face scrub has been great and leaves my skin feeling great. It looks brighter and my skin feels super soft after using it. I also use the face oil every morning and evening.

Chloe S.

I absolutely adore this fabulous soap bar. It smells incredible and once you've created a beautiful creamy and foamy lather on your skin you can feel the astringent antibacterial effect drying up and getting to work on those pesky spots. I suffer from quite severe hormonal acne and this product helps me stay on top of tackling new spots and lumps. After using this it really helps dry up spots that just flake away and off my face.

Naomi W.

I absolutely love this scrub. I suffer from eczema and I was worried at first that this would irritate it. However, it's actually made my skin a lot better! Plus, it smells amazing!

Aischa D.

I am absolutely obsessed with this face toner! It’s 100% the best I’ve ever had - my new go-to. It is so refreshing, smells delicious and makes my skin look so glowy! I’ve been struggling with breakouts recently which is really affecting my confidence, but this toner gives my skin a completely new look - it literally makes my acne look good.

Lauren C.

I have combination skin so only use this soap once or twice a week on my face (i use cinnamon ginger chai other days) its lovely when my skin is feeling particularly greasy & spotty, it really does dry out any oily patches. I follow with upcircle moisturiser and ive definitely seen an improvement in my skin.

Lynsay C.

I ordered the pamper kit to make sure my skin did not react to a new product before purchasing the bigger sizes. I really like these products and after using this twice I purchased a bundle. It smells amazing and in just under a month my skin is so smooth and looking much better. Great that it is glass and eco friendly. Will be buying more and also a body scrub


I use the face scrub and based on how fab that is I thought I’d give this a try. It’s very invigorating and smells divine! Leaves your body soft and tingly!

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