DROPPING - JANUARY 2021
Augustinus Bader -
‘The Cream’
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New York, United States
Cruelty Free - No animals were tested in the making of these products
Vegan - No animal-derived ingredients in these products
Clean - Clean beauty = fully transparent labels.
Organic - No GMOs in these organic products
Halal - These halal products are allowed under Islamic law
For Adena Surabian, her journey with Nature’s Baby Organics began in 2002 when one of her then-infant daughters broke out with severe skin allergies. She contacted a chemist, who then devised a chemical-free shampoo and this made her question all the other products found in her cupboard. Adena turned to nature and went on a mission to create formulas and products that are effective, environmental-friendly and safe for all children.
Read MoreAt the time, Adena was the owner of an online child safety store, and therefore understood the children and baby market. So, she went to work, researching and testing, and of course every ingredient would be natural, 100% plant-derived, and pure. Fast-forward to today, and she acts as founder and president of the business she runs with her family – eight relatives to be exact – and funnily enough, they have a rule that everyone gets fired at least once a week, so no one gets a big head!
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