DROPPING - JANUARY 2021
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Cruelty Free - No animals were tested in the making of these products
Vegan - No animal-derived ingredients in these products
Clean - Clean beauty = fully transparent labels.
Organic - No GMOs in these organic products
Halal - These halal products are allowed under Islamic law
Sustainable - Socially, ethically responsible, planet-friendly alternatives
Why You'll Love It?
Formulated with rare, sustainably sourced ingredients, this rich and restorative shampoo leaves hair soft, silky, and luminous while soothing the scalp.
Why We Love It?
Forget the products for just a minute (which are next-level fantastic) - Rahua and the founders Anna and Fabian are game changers. After several trips to the Amazon they were inspired to do anything and everything they could to help with the environmental devastation they saw. As a result they've not only built a brand that’s 100% carbon negative, they've built one that's climate positive, which means they're actually generating oxygen. As if that weren't enough, as part of Ecoagents (an organisation tasked with keeping the rainforest intact) they've preserved over 95,000 acres of pristine, biodiverse Amazonian tribal land. We're phenomenally proud to have them with us on Project bYouty.
Made with omega-9 rich Rahua oil and naturally scented with the fresh woody aroma of Palo Santo oil, this cult-favourite formula is concentrated and will keep scalps in balance - not too oily, and not too dry.
Aqua, herbal infusion of organic aloe barbadensis leaf extract, organic camellia sinensis (green tea) leaf extract, organic rosmarinus officinalis (rosemary) leaf extract, and organic robus ideous (raspberry) leaf extract, sodium alpha olefin sulfonate*, coco betaine*, sodium chloride (sea salt), vegetable glycerin, organic saccharum officinarum (molasses) extract, glycine*, oenocarpus bataua (rahua ungurahua) oil, bursera graveolens (palo santo) oil, hydrolyzed quinoa, panthenol, potassium sorbate, caprylic acid*, citric acid*. *Denotes plant derived ingredient
While we can’t fix the planet overnight, we can drive change. Your Project bYouty products are likely to have been packaged in one of four materials, if not a combination of two or more – aluminium, glass, plastic and cardboard – good news is they can all be reused, recycled or upcycled – do the right thing, future generations are watching.
Massage shampoo into the scalp, through to the ends.
Rinse and follow with conditioner.
Because sharing at Project bYouty will always mean caring.
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