DROPPING - JANUARY 2021
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Cruelty Free - No animals were tested in the making of these products
Vegan - No animal-derived ingredients in these products
Clean - Clean beauty = fully transparent labels.
Sustainable - Socially, ethically responsible, planet-friendly alternatives
Why You Need It?
Candle. Sensory escape. Plant-based wax. Unbleached cotton wick. 40 hours. Use daily.
Why We Love It?
“Changing the beauty industry from the inside,” was how Vogue Italy described Herlum. We just have to agree. Beautiful products inspired by a beautiful soul, embracing the wonder of nature one scent at a time. At Herlum, sustainability means existing in the present without compromising the future. That mean all of the materials and components in all products are designed to be reinvented again and again. Everything from the floral waste from the perfume-making process can be repurposed. It’s inspiring and smells fabulous, all at the same time.
Run that bath and enjoy a sensory escape to nature with a little help from Herlum. Pura Vida meaning “pure life” is an evocative scent that will have you transported to the world’s rainforests in minutes. Need a mood boost? This is the plant-based, wax guy for you! Happy notes of geranium and pink peppercorn fill the room with outdoorsy relaxation, while your environmental-conscious mind is confident this candle is made from only a pure blend of coconut and rapeseed waxes, plus a little fine fragrance oil. It’s finished with an unbleached cotton wick, made in the UK and will burn for 40 hours.
Coconut and rapeseed wax; contains fragrance (Butylphenyl Methylpropional, Geraniol, Hydroxycitronellal, Linalool, Limonene)
While we can’t fix the planet overnight, we can drive change. Your Project bYouty products are likely to have been packaged in one of four materials, if not a combination of two or more - aluminum, glass, plastic and cardboard – good news is they can all be reused, recycled or upcycled – do the right thing, future generations are watching.
For a better burning experience, trim candle wick before each use.
Sit back, relax and kick your feet up.
Because sharing at Project bYouty will always mean caring.
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