DROPPING - JANUARY 2021
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Cruelty Free - No animals were tested in the making of these products
Clean - Clean beauty = non-toxic
Organic - No GMOs in these organic products
Halal - These halal products are allowed under Islamic law
Sustainable - Socially, ethically responsible, planet-friendly alternatives
Why We Love It?
The team at Project bYouty HQ is honoured to be stocking Epara for the first time in the Middle East. A skincare line developed especially for women of colour by Nigerian entrepreneur Ozohu Adoh, it’s a back-to-basics, organic range using ingredients sourced from Africa. Epara, meaning “to cocoon oneself” in the Nigerian dialect of Ebira, this collection of handcrafted products has been painstakingly tailored to the underserved needs of women of colour. The Epara journey has been a one-woman quest to discover luxury skincare that caters to the unique issues affecting women of colour and Ozohu is a serious force to be reckoned with. Immensely passionate about her heritage she's determined to be represented and recognised. It’s a sisterhood we’re happy to be a part of.
A light, refreshing face serum containing clinically proven, natural ingredients that deliver deep hydration to the skin. By targeting wrinkles and damage, skin will appear visibly softer and smoother after two weeks of application.
Licorice root extract, apricot kernel oil, spilanthes acmella flower extract, cotton thistle flower extract, frankincense oil, ylang ylang iii, plankton extract
While we can’t fix the planet overnight, we can drive change. Your Project bYouty products are likely to have been packaged in one of four materials, if not a combination of two or more - aluminum, glass, plastic and cardboard – good news is they can all be reused, recycled or upcycled – do the right thing, future generations are watching.
Squeeze a full pipette in the palm of your hand.
Apply it evenly to your face before gently patting it in.
Wait 30 seconds for the serum to absorb before applying face cream.
It has a lightweight texture that absorbs into the skin almost instantly—trust me, your skin will feel softer after just one use. Love it!
Because sharing at Project bYouty will always mean caring.
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